WELCOME TO MY SITE!

I have had the great fortune of working on a variety of different design and artistic projects for a variety of clients in a variety of different disciplines.  From theatre set design to major corporate events and tradeshow exhibits to fine art and photography, my artistic life has covered the gamut of creative experiences.  Please feel free to explore the many avenues I have traveled...

 

THE BRAND ENVIRONMENT

EXHIBITS, EVENTS & TRADE SHOWS

I have been designing brand environments for nearly 20 years.  I started off designing small modular exhibits for tradeshows, which then progressed over the years to designing entire major events.

 
 

CORPORATE EVENT STAGES & KEYNOTES

WHERE THEATRE AND THE CORPORATE DESIGN WORLD MEET

My theatrical education and training laid the foundation for a logical transistion to designing corporate stage environments.  Working with big clients like Old Navy, Banana Republic, GAP, NALC (National Association of Letter Carriers) and others was a tremendous experience which opened the door for me to begin designing brand environments "outside of the ballroom."

 
 

THEATRE SET DESIGN

WHEN I BECAME A DESIGNER

Theatre is where I first realized that designing physical environments for people to interact within was something I really had a passion for.  There is something magical in collaborating with highly creative people- actors, directors, costume designers, lighting designers and sound designers- to conjure up worlds whether anchored in realism or set aloft in whimsy.  One standout highlight of my theatre set design career was winning the Broadway World "Best Set Design for a Drama (Denver Area)" Award in 2014 for the Thingamajig Theatre Company's production of "Red."

 
 

GRAPHICS, BRANDING & LOGO DESIGN

THE SKIN ON THE BONES

When I'm designing environments, I can't NOT think about the graphics that skin the bones of that environment.  The graphics are such are integral part of the visual aethetic and the primary vehicle for telling the story.  I have seen so many environmental designs fail because the graphics were not given the attention they deserve.

I really love graphic design... I find it challenging.  I've designed everything from branding a new business with brand guidelines, logos and business cards to designing every graphic for an entire event, from the miniscule to the mighty.

 
 
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BIO

My Story

Born and raised in Denver, I migrated to Las Vegas in 1998 where I obtained my Master’s degree in Theatre Set Design from UNLV in 2001.  From there I began my career in the tradeshow exhibit and corporate events industry, first as a graphic designer and then later as a 3D environmental/experiential designer and creative director.  Most recently I was part of a small team whose efforts focused on design process and technology as well as digital and virtual applications for the live event space.  Over the last 20 years I have worked on a wide array of projects ranging from stage sets to tradeshow exhibits to permanent installation designs for clients such as McDonald’s, Walgreen’s, Autodesk, Old Navy, Allstate, Intercontinental Hotels Group (IHG) and the Consumer Electronics Show (CES).  In 2015, I was awarded a coveted “Best In Show” from the International Association of Exhibitions and Events (IAEE) for the design of Autodesk’s annual tradeshow event “Autodesk University” in Las Vegas.  I have also recently been bestowed “Best Set Design for a Drama, Denver Area” from Broadway World association for my work on the theatre production of “Red.”

 

CREATIVE JOURNEY

Past Experience

Currently

OWNER, DIRECTOR OF VIRTUAL EXPERIENCES & DIGITAL
TAURION MEDIA/TAURION PROPERTY MARKETING

Sometimes life throws a curveball, as COVID has for many of us in the live events industry.  So, I have decided to take my knowledge of virtual tour building to the real estate industry and have since started up a new company- Taurion Media.  We'll see where this goes!

September 2018 - June 2020

DIRECTOR, DESIGN INNOVATION, STRATEGY & DIGITAL
FREEMAN

My most recent job involved working on a small team whose purpose was to analyze the entire design cycle at Freeman, from beginning to end, and from there recommend and develop improved work processes and tools to help elevate the quality of work that was delivered and improve the lives of the people in the creative department.  I learned how to build bespoke apps using Microsoft Powerapps in order to collect, manage and report the data from all of our various initiatives.

January 2015 - September 2018

DIRECTOR, DESIGN TECHNOLOGY
FREEMAN XP

In this role my purpose was to help research and implement new technologies to support and advance the design process within Freeman XP as well as to build and maintain asset libraries for 3D environmental design.  I also worked with the Freeman XP digital team (FXP Clik) to create (among other things) a virtual reality platform both for internal an external use.  As a result, I developed a familiarity with Unreal, Unity and 3DS Max Interactive game engines.

December 2008 - January 2015

SENIOR EXPERIENCE DESIGNER & CREATIVE DIRECTOR
FREEMAN/FREEMAN XP

The bulk of my career at Freeman was in the role of an experience designer (a catchall for: events, exhibits and environments) and occasionally fulfilled the role of a creative director.  I worked on many annual or bi-annual accounts such as McDonald's Worldwide Convention, Intercontinental Hotels Group (IHG) Americas Investors Leadership Conference, Allstate Insurance Leadership Forum and most notably, Autodesk University (Las Vegas) for which I won the IAEE "Best in Show" award for design in 2015.

December 2006 - May 2008

CORPORATE EVENT DESIGNER (GENERAL SESSION STAGE DESIGN)
FREEMAN

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November 2001 - December 2006

LEAD EXHIBIT DESIGNER/CREATIVE DIRECTOR
SKYLINE EXHIBITS, LAS VEGAS

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March 2001 - September 2001

GRAPHIC DESIGN & PRODUCTION
MC², LAS VEGAS

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August 1998 - May 2001

MASTER OF FINE ARTS DEGREE (THEATRE DESIGN & TECHNOLOGY)
UNIVERSITY OF NEVADA, LAS VEGAS

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August 1992 - May 1996

BACHELOR OF FINE ARTS DEGREE (THEATRE & DANCE)
UNIVERSITY OF WYOMING

This is a concise description of your previous work experience and the responsibilities you had. The most effective Portfolios give a clear snapshot of where you’re coming from and where you’re going in a way that’s easy for readers to scan and absorb quickly.

 
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My Philosophy

Where others ask “what” a problem is,
A true designer asks “why” a problem is.

Where others endure complication,
A true designer seeks out simplicity.

Where others merely iterate,
A true designer strives to innovate.

Where others say, “It’s good enough.”
A true designer says, “It can always be better.”

Where others simply see beauty in a thing,
A true designer wants to understand what makes that thing beautiful.

Where others are apathetic,
A true designer is empathetic.

While others ask, “How will this affect me?”,
A true designers asks, “How will this affect ALL of us?”

Where others only hope for a better future,
A true designer creates that better future.

 

GET IN TOUCH

9543 Chandler Springs Ave.
Las Vegas, NV.
89148

702.325.5508

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